Let’s peel back the marketing curtain and see who makes the GE Enbrighten products. This is the same as what ‘Philips’ Hue done – Philips sold the Hue brand to Signify, so “Philips Hue” is owned by Signify, not Philips. Typically, companies need to either share profits or outright purchase the legal right to use a company’s branding. General Electric has allowed another company to use its logo and name on their products. There’s a lot of nuance here, but the GE Enbrighten brand falls under what is known as a licensing deal. However, it’s actually common in the marketing world for a company’s name to appear on a product that it does not technically own. This might seem a little counterintuitive since their name is all over the packaging. General Electric does not own the GE Enbrighten brand. Does GE (General Electric) Own Enbrighten? Let’s find out what company is actually making these General Electric products. It might appear that this GE brand is owned and designed by General Electric, but that’s not actually the case. They also have a smart extension cable that is capable of being run outdoors. You can find smart outlets and smart plugs made by its brand. GE Enbrighten has also started to branch out into a few other products. These switches come in a variety of colors and are designed to be hardwired into your home and replace old-fashioned light switches. GE Enbrighten makes smart switches, dimmers, and add-on switches that can extend the utility of smart switches you’ve already got installed in your home.
This is the bread and brother of this smart technology company. If you’ve heard of the GE Enbrighten brand, it’s probably because of their smart switches.
#Enbrighten smart switch upgrade
Dual ground ports, which are offset to avoid switch box mounting screws, support daisy-chaining in multi-switch setups.
#Enbrighten smart switch install
Unique advancements make the smart controls easier to install and more reliable than ever.
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